At 4,500 delegates strong, the expectation was to pull together a one of a kind experience that motivates and re-energizes the entire Canadian Tire ‘team’. BANG! creative® was tasked with the creative development and execution of the convention’s brand message – “Ready to Go”.
Everything from supporting collateral and handouts to posters and signage were created, and along with our strategic event partner Expo Systems, the brand was prominently displayed throughout the entire Metro Toronto Convention Centre. ‘Ready To Go’ not only met the challenge, but was deemed to be the best convention of the past 20 years.
BANG! creative® provided the following services:
Brand Development / Visual Identity / Marketing Strategy / Creative Direction / Art Direction / Graphic Design / Photography / Copywriting / Video Production / Media Management / Social Media Strategy / Web/UX Development / Email Marketing / SEO & PPC Campaigns / Typography & illustration / Project Management / Print Management / Business Consultation / Brand Messaging / Branded Environment / Packaging / Strategic Consultation
Custom designed “monoliths” were built with detachable panels that were swapped out at key times throughout the event.
image of the event