Interamna Group Inc. is an organization that works on various impactful projects with high-profile clients such as the United Nations and government bodies. Their mission is to provide strategic solutions to community initiatives and public sector organizations worldwide. However, as a growing organization, Interamna needed to develop a cohesive digital presence that reflected its professionalism and showcased its diverse projects.
The Challenge
When Interamna approached BANG! creative, their primary challenge was to establish a stronger digital footprint. They needed a robust brand strategy to highlight their unique position in the market and differentiate themselves from competitors. Moreover, given their wide array of clients, it was essential to communicate how their tailored solutions met the needs of each client.
Our Approach
BANG! creative worked closely with Interamna to build a solid strategic foundation for the brand, starting with comprehensive market research. We conducted a SWOT analysis to understand the competitive landscape and assess Interamna’s strengths, weaknesses, opportunities, and threats. This laid the groundwork for a strategic action plan designed to amplify their digital presence.
Brand Design / Marketing Strategy / Creative Direction / Art Direction / Graphic Design / Copywriting / Consultation / web design / illustration
Results
- Expanded Digital Market Reach: Through our efforts, Interamna’s professional presence online increased significantly, allowing them to reach and secure new clients.
- Client-Centric Project Highlighting: By showcasing their solutions in relation to the specific needs of clients like the UN and government bodies, we effectively communicated their value proposition.
- Increased Website Traffic: Website visitor numbers spiked, particularly during pitches, which resulted in winning multiple new projects and clients.
- Positive Client Feedback: Interamna’s clients praised the website for its user-friendly design and intuitive UX/UI, enhancing their experience with the brand.
BANG! creative helped Interamna Group transition from a traditional business model to a strong digital presence, setting them on a trajectory for long-term success. By developing a comprehensive brand and marketing strategy, we enabled Interamna to effectively showcase their diverse range of projects, attract new clients, and solidify their reputation as a leader in their industry.
